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Up-Front’s Cover of “Ai wa Katsu” April 7, 2011

Posted by Nights4Saturn in Hello! Project, Jpop.

Up-Front Agency has start it’s own charity effort for the people effected by the Tohoku earthquake and tsunami called the “Ganbarou Nippon Ai wa Katsu” project. This will include a major fundraising event in Yokohama on the 9th and will include a cover of KAN’s “Ai wa Katsu” by all of the various artists linked to Up-Front.

Yup, that’s right. Up-Front. As in all of Up-Front. Not just all of Hello! Project, heck not even Hello! Project plus NICE GIRL Project!, but absolutely everybody. That’s a whole heck of a lot of people. 131 to be exact.

[The song starts at about 1:12 for ye who be inpatient]

Now, I honestly don’t recognize about half of the people in that performance, but of those that I do recognize, there is a serious amount of talent present. Matsuura Aya, Morning Musume, the OG’s; literally everyone past and present who has had anything to do with Hello! Project who hasn’t completely retired or left the company. What excites me a little bit though, is Moritaka Chisato’s participation in it (she’s the one smack dab between Rika and Yossy on the right side of the thumbnail). Save for some CMs she really hasn’t been all too active as of late, so it’s great to see her singing again. Also, you can see her and Kikka together in a couple of the same shots. ❤

The song itself is really something, though. The choral effect that 131 people simultaneously singing inevitably gives is quite enchanting. It has that air of just making you feel a little bit better after hearing it, and that's without being over bearing. It's rather understated in execution, and I like that.

It will be released on the 9th on Recochoku, but should show up on other sources as well, such as iTunes. All proceeds will go to charity. If it becomes available to the West I'll update this post with the link.

Edit: The song is now available on the US iTunes.



1. TommyVD - April 7, 2011

Actually if you look closely you can just about make out the kyuukies in the background (right) at 1:34 (Suzuki Kanon is most visible)

Great song, will buy it when it is available.

Nights4Saturn - April 7, 2011

Wow, good eyes! I totally missed them!

I agree it’s a great song. I’ll buy a copy as well; a dollar for charity is hardly any expense.

2. Takoyaki - July 16, 2011

In my opinion, this song sounds better when it’s sung by one person (like KAN himself or Aya doing her own rendition of this song for example).

Who would have guessed this song talking about the feeling of love after being betrayed and so on, would have a such meaning after all these years?
I doubt that KAN himself would.

Nights4Saturn - July 16, 2011

I’m a bit personal to Aya’s solo rendition myself(that being said, I am a bit personal to everything she does…), but I do enjoy the choral qualities of this version. KAN’s original version is actually pretty good too, but I couldn’t help but find his very “emotive” facial expressions a bit amusing… lol

Takoyaki - July 16, 2011

Indeed, KAN’s PV is really special lol

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